This policy describes how From Burn to Bloom LLC ("we," "us") handles information collected through this website, fromburntobloom.com. It applies to the website only — it is not a description of clinical record-keeping practices, which are governed by separate professional and legal obligations and explained to clients directly during intake.
Information we collect
This website does not require accounts. The information we receive comes from three places:
The contact form. If you use the form on the Contact page, we receive what you choose to share: your name, email address, phone number (optional), and message. Submissions are delivered to our email inbox by FormSubmit, a third-party form-delivery service that processes your submission solely to deliver it.
Server logs. Like nearly every website, our web server automatically records basic technical information about visits — such as IP address, browser type, pages requested, and timestamps — for security and troubleshooting. These logs are not used to identify or profile visitors.
Google Analytics. This site uses Google Analytics to understand how visitors find and use it — which pages are viewed, roughly where visitors are located, and what device they use. Google Analytics sets cookies and may collect your IP address and browsing activity on this site. We use it only to see general patterns, not to identify individual visitors, and we do not attempt to connect analytics data with anyone's identity or clinical information. Google's handling of this data is governed by its own privacy policy. We may also advertise this practice through Google Ads, which can use this tag to measure whether an ad led to a visit.
You can opt out of Google Analytics entirely by installing Google's browser opt-out add-on, or by using your browser's private browsing or Do Not Track settings.
How we use information
Information submitted through the contact form is used for one purpose: responding to your inquiry. We do not sell or rent your information, and we never share what you tell us in an inquiry with advertisers. Aggregate analytics data — page views and general traffic patterns, not the content of your messages — may be used to understand how people find this site and whether our advertising is reaching them.
A note about sensitive information
Email and web forms are convenient, but they are not a substitute for the privacy protections of a clinical relationship. Please keep form submissions brief and avoid including detailed clinical or health information — save that for a session, where it belongs and where it's properly protected. Contacting us through this website does not create a therapist-client relationship.
Data retention
Contact form emails are retained only as long as needed to respond to and follow up on your inquiry, after which they may be deleted. If you become a client, information you share is maintained in clinical records under applicable law, separately from this website.
Children's privacy
This website is not directed at children, and we do not knowingly collect personal information from children through it. Inquiries about therapy for a minor should come from a parent or guardian.
Your choices
You can browse this site without submitting any personal information. If you would like us to delete an inquiry you've sent, email annalisa@fromburntobloom.com and we will honor the request.
Changes to this policy
If we update this policy, the new version will be posted on this page with a revised effective date.
Contact
Questions about this policy? Reach us at annalisa@fromburntobloom.com or From Burn to Bloom LLC, 5930 Hamilton Blvd, Suite 102, Allentown, PA 18106.